The deprint blog
Photo privacy, explained plainly.
What a photo can carry, what file cleanup changes, and where the limits are.
A careful checklist before you share a photo
Check the image, its attached details, and any credentials before making a sharing copy. Metadata cleanup has limits.
Photo metadata is not the same as an AI watermark
EXIF and XMP describe a file. A pixel-level watermark is embedded in the image. Learn why removing one does not remove the other.
What SynthID does, and what a file cleanup cannot tell you
A short guide to Google DeepMind's SynthID watermark, how it differs from file metadata, and the limits of the deprint preview.